Privacy Policy

Peak Posture
Last Updated: 12/06/2025

1. WHO WE ARE

Peak Posture is a wellness practice operated by Matt J Maran Buchanan, specialising in remedial biomechanics, structural integration, and Fascial Fitness instruction, Clinical Hypnotherapy and Neurolinguistic Programming. Our registered address is 153 Armshead Road, Werrington, STAFFS. ST9 0EL

For any privacy-related queries, contact us at:

• Email: support@peakposture.co.uk
• Phone: 01782 901245
• Address: 153 Armshead Road, Werrington. 
• STAFFS ST9 0EL

2. INFORMATION WE COLLECT

Personal Information

We collect information you provide directly to us:

• Name, address, phone number, email address
• Date of birth and emergency contact details
• Health information, medical history, and current health conditions
• Treatment notes and progress records
• Payment information and booking details

Health Information

As a healthcare provider, we collect sensitive personal data including:

• Medical history and current medications
• Physical assessment results
• Treatment plans and progress notes
• Any injuries, pain levels, or mobility issues
• Information about your lifestyle and wellness goals

3. HOW WE USE YOUR INFORMATION

We use your personal information to:

• Provide safe and effective treatment
• Maintain accurate health records
• Schedule appointments and send reminders
• Process payments and maintain financial records
• Communicate about your treatment plan
• Comply with legal and regulatory requirements
• Improve our services

Legal Basis for Processing

We process your information under:

• Consent: For marketing communications and non-essential services
• Legitimate Interest: For appointment management and service improvement
• Vital Interest: For emergency medical situations
• Legal Obligation: For record-keeping and regulatory compliance

4. SHARING YOUR INFORMATION

We may share your information with:

• Healthcare professionals: With your consent, for referrals or collaborative care
• Emergency services: If required for your immediate safety
• Legal authorities: When required by law or court order
• Insurance providers: With your consent, for claim processing

We never sell or rent your personal information to third parties.

5. DATA RETENTION

We retain your information for:

• Treatment records: 8 years after last treatment (or until age 25 if you're under 17)
• Financial records: 6 years for tax purposes
• Marketing consent: Until you withdraw consent

6. YOUR RIGHTS

Under UK GDPR, you have the right to:

• Access your personal data
• Rectify inaccurate information
• Erase your data (subject to legal requirements)
• Restrict processing
• Data portability
• Object to processing
• Withdraw consent at any time

To exercise these rights, contact us using the details above.

7. DATA SECURITY

We protect your information through:

• Encrypted digital storage systems
• Secure physical filing systems
• Limited access on a need-to-know basis
• Regular security reviews and updates
• Staff training on data protection

8. COOKIES AND WEBSITE TRACKING

Our website may use cookies to:

• Remember your preferences
• Analyse website traffic
• Improve user experience

You can control cookies through your browser settings.

9. COMPLAINTS

If you're unhappy with how we handle your data, you can:

1. Contact us directly to resolve the issue
2. Complain to the Information Commissioner's Office (ICO):
   • Website: ico.org.uk
   • Phone: 0303 123 1113